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Guide to the Location Intelligence Marketplace
About the Guide
This report is a compilation of observations of the commercial Location Intelligence (LI) marketplace, which encompasses geospatial technology's various markets, submarkets and disciplines. The goal is to categorize and map the companies of the Location Intelligence Marketplace with global representation. Consider this report a snapshot in time as everything is about to change in the AI era. Consider this as a reference point for future discussion and debate, and the foundation for future versions.
The marketplace LI solutions can be divided into two primary markets for products and their use in developing applications: DATA, and specifically location-based data and SOFTWARE, inclusive of enterprise, SaaS, desktop, APIs or other derivative software solutions that can manage, analyze and visualize geospatial primitives (points, lines and areas) referenced to a position on the Earth’s surface. Within these two markets there are 13 submarkets, each representing geospatial technology products or services. Within each submarket, this report provides a sample of companies that are presented in the Market Maps within this document.
In total, there are over 150 companies listed here, though according to this author’s research, close to 1000 companies are providers of products and services globally. In addition, this report includes a list of over 40 professional organizations and a list of more than 175 venture capital or private equity firms that are currently or have in the recent past provided financial backing to companies in the marketplace. So, while the report is not exhaustive, the analysis represents a significant part of the overall marketplace. The market for LI data and software is growing as more users and companies find value in the applications and perspectives offered by understanding proximity relationships and hence the interest from the investment community. Links to each LI company or organization in the report can be found in the APPENDIX.
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Joe Francica is the sole author of this report. It may be shared using the Creative Commons CC BY-NC-ND 4.0 license. It was not funded by any market research firm, company or organization.